Manifest

Brazilian community of companies and professionals active in the X-Reality market

At the end of 2017, several initiatives to create a Brazilian community of companies and professionals active in the market of X-Reality (Virtual Reality, Augmented Reality and Mixed Reality – known as XR) came together to create the main channel of global promotion of the Brazilian XR industry.

On 20-Feb-2018, XRBR | Hub Brasileiro de X-Reality was born.

Since February, 2019, XRBR has formally been a non-profit association. Created by professionals and supported by companies in a completely voluntary and passionate way to join efforts and boost this emerging and challenging Brazilian market.

We are open to everyone, we believe in unity and collaboration, both individual and corporate, and we have a common dream: connect everyone in the creative and productive chain so that Brazilian companies may be the best in the world in VR/AR/MR.

Founders

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Alexandre Calil
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Aline Pina
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Anesio Neto
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Bruno Pedroza
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Daniel Sasso
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Eliza Flores
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Fabio Hofnik
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Flávio Mayerhofer
5
Francisco Almendra
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Igor Sales
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Ines Maciel
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Jorge Groove
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Karina Israel
5
Leonardo Ferro
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Marcos Alves
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Marcos Trinca
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Mario Di Poi
5
Paolo La Rosa
5
Priscila Guedes
5
Rawlinson Terrabuio
5
Ricardo Lebre
5
Rodrigo Terra
5
Simone Kliass
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Tadeu Junge

Vision

To be the main national and international development channel for the Brazilian X-Reality industry (VR/AR/MR), becoming a strong ally of companies, professionals and private and public investment bodies in the growth and maturation of the market, expanding the audiences’ access.

Mission

Support the development of companies operating in Brazil that offer products and/or services in the segments of Virtual, Augmented, Mixed Realities or new ones that arise, called X-Reality.

Organizar, coordenar, fortalecer e promover o crescimento do setor através da integração com o ecossistema nacional e internacional.

Organize, coordinate, strengthen and promote the sector’s growth through integration with the national and international ecosystem.

Democratize the access of audiences, companies, and professionals to technological innovations and new paradigms created by X-Reality.

 

Objectives

Create an environment for exchanging experiences among members, as well as with national and international ecosystems in the segment, promoting maturation, growth, identification of synergies, and business generation!

Promote, in national and international markets, the products and services of its members.

Support service export initiatives and internationalization of Brazilian companies by way of connections with investors, research centers, innovation hubs, and development agencies to create specific programs for this purpose.

Support members in accessing private and public investments, both national and international.

Liaise with government and academia to foster the sector’s growth and develop new job opportunities.

Foster studies and research, both for the information purposes of the organization and for the qualification of interested professionals.

And reinforcing our vision, to be the main global promotion channel for the Brazilian XR industry!